On Hold Marketing & Communications for Assisted
Living Centers

You do all you can to make your facility as attractive to clients as possible. But, in this industry, you have no wiggle room in your job description or work schedule to craft an appealing marketing message or enhance the environment with a pleasant scent or client-friendly overhead music.

Let the experts at On Hold Marketing & Communications help. For more than 25 years, we have been creating first… and lasting… impressions for assisted living clients and families.

Voice - Telephone On Hold

Just music on hold? That’s only part of the equation. Let us formulate a telephone on hold message that demonstrates your commitment to competent and compassionate care while promoting your assisted living facility.

Our Process

A few of our Happy Clients!

What to Include

On Hold Messages offer a unique opportunity to pass along important information to attentive callers and build an image of your facility with words that instill confidence, create enthusiasm and build rapport. Here are some suggestions for what to include.
  • Safety and comfort level of accommodations
  • Individual attention
  • Activities and personal services
  • Healthy/cultural/specialty menus
  • Worship services
  • Medical/Dental staff on-site
  • Transportation to healthcare appointments or shopping
  • Off-site events/field trips
  • Insurance information
  • Visiting policies
  • Reservable room for family celebrations
  • Website and social media

Prompts - Voice Prompts

At On Hold Marketing & Communications, we understand the value of creating a great first impression. Our experienced Voice Talents deliver a strategically crafted, brand-focused message that conveys a sense of professionalism every time someone calls your facility. We have been “introducing” callers to assisted living facilities through quality voice prompt services for more than 25 years.

Our Process

Sound - Persona Business Music

Music… the great motivator. It can energize, relax, or comfort you, spark a good memory or even change your perspective. Persona Business Music will work with your branding team to create and curate customized streaming music that best reflects your environment, brand and target audience. Our team will curate playlists using a day-timing feature that sets the mood throughout the day. Fill the mornings and evenings with relaxing music, while evoking good memories with some upbeat classic selections throughout the day.

Access the songs without the hassle. 

Never again deal with BMI, ASCAP or SESAC. One monthly fee covers the public performance royalties for every song on Persona Business Music.


Engage your customers with music they love.

Persona Business Music serves up a diverse array of music, from top-streaming pop icons to under-the-radar indie bands, Nashville superstars to cutting-edge EDM artists. Having long-established relationships with music labels of all sizes and artist managers throughout the industry, Persona Business Music offers unparalleled access to the music your customers want to hear, not just stuff that’s easy to license. After all, what good is licensing music that doesn’t appeal to your customers?


Experience the best music programmers.

The right song at the right time can turn a casual browser into a loyal customer. Persona Business Music programmers are passionate music experts, diligent, creative in approach, and adept at stirring emotions via songcraft and curated playlists. Two parts science, one part art, Persona Business Music’s expertise-with-heart trumps algorithms every time.


Persona Business Music
Plenty of options, tailored to your environment

Check Out Our Curated Playlists

Every Decade

From the 1940s to Today's Hits

Every Genre

From Classical, to Rock, to Everything in Between

Every Audience

Find the right playlist for your customers.


See what we can do. Get in Touch.

Scent - Scent by On Hold

The sense of smell is key to first impressions. The right scents can trigger memories, induce relaxation and calm and elevate the mood of your patients, staff and visitors. Our Cold Fusion Scent technology program features clean, organic aromas including linen, clean cotton, citrus and many more. We are available at any time to develop the most effective Scent Marketing Program for your facility. Schedule a Scent Consultation at your convenience.